RFM Direct can help identify customers at risk of churn. By proactively intervening, businesses can reduce churn and maintain a strong customer base.
By understanding the purchasing preferences of each segment, businesses can create more relevant promotional offers, which encourage customers to purchase more.
RFM data simplifies the decision-making process by providing clear and concise information. This allows marketing teams to save time in planning and executing campaigns.
I really liked working with cnabu, and I can't say enough good things about this marketing company. Their team was professional, quick, and very informed from the beginning to the end. I thought one of the best things about them was how well they understood our business and our customer base. They took the time to learn a lot about our business and our competitors, which helped them make a marketing plan that worked well for us.